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The process

Listen & learn

In the beginning, there is always a personal conversation. I want to find out everything there is to know about your brand and the challenges you face. This is the best way to discover how I can help you.

By the way, the conversation is non-binding and free. Just contact me to set up a call.

Discover & Define

Brand and communication strategy are developed in close cooperation. Vision, values and goals are defined and concretised. This creates clarity about the brand and the project. It is the basis for well thought-out communication and sustainable design at a high level.

design & create

Strategies are now turned into reality. In close coordination with you, concepts are written, designs are created and ideas are developed. This is how brand identities, toolkits, films, photos and entire campaigns are created.

Services at a glance

Strategy

Brand positioning

Brand values

Brand Names & Claims

Brand tonality

Communicative positioning

Communication

Corporate & Identity design

Design systems

Logo design

Brand & Tonality Guidelines

Website conception, design & development

Campaign conception

Art & Creative Direction

Copywriting

Design & look development

Film conception

social media content

Print & Editorial Design

packaging design

Implementation

Coordination of service providers (3D, print, film, photo, illustration, development)

Planning and supervision of film & photo productions

Why STUDIO KRUG

A company that does good - unfortunately, that doesn't cut it anymore these days.

It feels like everyone has jumped on the bandwagon by now. From the numerous startups to the big brands. Some because they truly believe in change. Many because you can maximize profits. Customers are spoilt for choice and don't know who to believe anymore.

STUDIO KRUG helps to position your brand uniquely and credibly, strengthen it – and communicate it clearly. This sets your business up for growth and long-term success.

No matter if you're a sustainable fashion brand, fair trade chocolate, an e-mobility company or a crypto platform.

Especially companies that want to make the world a better place need strategically thought-out design and communication at the highest level.

And someone who supports your brand with passion.

your brand is the focus

over 15 years of experience in design & communication

successful campaigns and projects for local and global brands

Strategic communication & design

Transparency & clarity over the complete process

No agency vibes, overheads and non-transparent processes